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商品編號： UV2297 出版日期： 1991/09/04 作者姓名： Eades, Kenneth;Thornhill, David 商品類別： Finance 商品規格： 12p 再版日期： 2019/01/30 地域： 產業： 個案年度： -
商品敘述：
A Wall Street Journal article states, "At PepsiCo, Inc., cola was king, but it is quietly being dethroned." PepsiCo is composed of three lines of business: soft drinks, restaurants, and snack foods. Using data from comparable pure-play companies, the student is asked to compute divisional costs of capital and see if they can be reconciled with the company''s reported cost of capital, 11%.
涵蓋領域：
Finance
相關資料：
Case Teaching Note, (UV2298), 8p, by Kenneth Eades;Spreadsheet Supplement, (UV7682), 0p, by Kenneth Eades;Spreadsheet Supplement, (UV7683), 0p, by Kenneth Eades
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